Simple Reads: The simpleshow video maker Blog

Why is a Corporate Identity so important? Every day we are inundated with information and images, and in a few seconds we evaluate whether we like them or not. Imagine, you are standing at a market and all around you people are shouting, trying to convince you (very loudly!) of their products. Sensory overload quickly... Read More

When people look for companies to provide them with products and/or services, they don’t just look at basic value propositions and corporate stability. They also look at brands: In other words, how those companies present themselves, and how they’re viewed. What makes them worthy of attention? There’s one factor that always matters: How they treat... Read More

Content consumption patterns lean heavily towards videos today – to the extent that 1/3 of total online activity is watching videos. Therefore, using them on your business website can generate a better performance. The popularity of video content can be explained by its entertaining appeal, retention capacity, and, most importantly, ease of consumption. These factors... Read More

A company’s success begins internally. From product development to marketing and customer service, there are various moving parts that need to be in sync for business operations to run smoothly. If there’s a lack of alignment between (and within) departments, this disconnect impacts product quality, customer experience, and brand reputation. But it also takes a toll... Read More