Simple Reads: The simpleshow video maker Blog

Images are far more memorable than spoken word or written text – thanks to the Picture Superiority Effect. Even the great Roman orator, Cicero, knew this. Two thousand years ago he recommended the use of images as part of memory training. He also used visuals, in the form of props, in his speeches. Perhaps that... Read More

Literary devices are tools and techniques employed by authors to communicate effectively with their audiences. Skilled use of literary devices brings richness and clarity to a text. So, what exactly are these tools and how may the techniques be used to make the most of storytelling?AlliterationAlliteration is using a sequence of words with the same initial... Read More

Complex ideas come in all shapes and sizes. From theories about time travel to the history of events leading up to World Wars, complex ideas are difficult to explain and not easy to emotionally connect with. When we try to explain such complex topics without using storytelling, it can be very easy to lose our... Read More

Our brains love storytelling. It is through stories that we connect with our emotions and gain a deeper understanding of ourselves and the human condition. While storytelling is often considered to be an art form, it has practical uses as well. In fact, many businesses have already discovered the practicality of storytelling and its benefits... Read More